Apple Launches Special Edition Red iPhone 7 & 7 Plus & We Just Can’t Take Our Eyes Off It

Apple is launching a brand new colour option for its iPhone 7 and iPhone 7 Plus, and boy is it one heck of a looker. Behold, the ‘Product (RED) iPhone’.

Apple has previously offered special red cases and accessories for its line of devices, but this is the first time the striking colour has been adopted (in recent times) by its premium smartphones.

The new Product (RED) iPhone features a slick brushed aluminium shell in a rich red wine colour, launched as part of the company’s partnership with (RED), a global organisation that works to spread AIDS awareness by tying up with major brands.

Red iPhone 7 & 7 Plus Price and Availability in India

The iPhone 7 and iPhone 7 Plus (PRODUCT) RED Special Edition will be available in 128GB and 256GB models starting at $749 from apple.com and Apple Stores, and from Apple Authorized Resellers. Both special edition models will be available worldwide beginning Friday, March 24 and start shipping to customers by the end of March in the US and more than 40 countries and regions, including India, will follow in April.

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